Living room with navy sofa, white built-in shelves, copper ladder, and herringbone wood flooring.

Compass
COMING SOON

Selling your home? Listing it early as a Coming Soon Property on compass.com gives buyers and their agents a heads-up that your home is about to hit the market. Drive interest with exclusive marketing and gain insights before officially launching.

Early to list. Early to sell. Only with Compass Coming Soon. 

What Can Compass Coming Soon Do for Your Listing?

Modern white home with illuminated windows, broad driveway, and mature trees at dusk.

Increase Exposure

Positioned on the Compass homepage and prioritized in search results, Compass Coming Soon listings are the first homes buyers see when they visit compass.com. Not only are these listings promoted site-wide, but they may be featured in both national and regional marketing campaigns at no extra cost to you.

Compass promotion inviting viewers to find a home before it hits the market. Modern glass-fronted home with a warmly lit interior and ocean views at dusk. Living room with a vaulted wood ceiling, white arches, and a blue sectional sofa.

Generate Buzz

Compass Coming Soon allows you to bring your home to market sooner with differentiated print, digital, and social media marketing materials designed to pique buyers' interest. When it's ready to go live on the broader market, you'll have the opportunity to launch your listing for the second time, attracting even more attention.

Analytics dashboard showing visitor counts, social traffic sources, device usage, and average listing time spent. Analytics dashboard with visitor statistics and a small line chart.

Deliver Market Insights

Take advantage of the pre-marketing period by previewing your home to a high-interest audience as a Compass Coming Soon. It's the perfect time to assess pricing and gather buyer feedback - in most places, without accumulating days on market.

Hands browse a real estate listing on a smartphone, showing a coming-soon home in Boston.

HOW DOES COMPASS COMING SOON WORK?

  1. While your home is being prepped for market, your Compass agent will preview your property to buyers on compass.com
  2. Your agent will develop a Compass Coming Soon marketing campaign featuring social media, emails, print materials, and more to drive the most traffic possible to your listing
  3. Based on these efforts, your agent can identify the right audience for your listing and gain pricing insights
  4. Then, once your listing prep is complete, your agent will create an official launch on the broader market designed for a faster, more profitable sale

Compass Coming Soon is subject to local MLS restrictions and is not available in Seattle. All NYC listings are simultaneously syndicated to the REBNY RLS. Compass offers no guarantee or warranty of results.

Source: Compass Website | Coming Soon

Work With Rob

I provide my clients with the precision gained when earning my degree in mathematics, and marketing and sales experience from my 25 years in the tech industry, and pledge that my clients will receive my personal attention from the beginning of the search or listing to the final closing. I look forward to representing you!